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精英公關集團_精英公共關係顧問股份有限公司

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精英公關集團為台灣最大的本土公關集團,創立於1987年,「Achieve by Communication 溝通成就夢想」是我們的願景,成為「Where the Elite Meet 精英薈萃之地」是我們的人才培育目標。

精英公關集團擁有10家子公司,包含精英、楷模、經典、精采、經湛、精準策略行銷、精萃、群萃、精承永續企業及精鍊公關。是台灣最大、成長最快的獨立公關集團,是諸多國際公關公司指定合作夥伴,而精英集團致力發展國際合作業務,近年也陸續建立獨立公關公司合作夥伴聯盟,有超過50個海外合作夥伴公司,觸角從台灣延伸至亞太區,及歐洲、美洲。

精英公關集團員工約200人,包括公關顧問團隊和數位多媒體設計人才,提供客戶多元、專業,且能帶動效益的整合傳播溝通服務。多次獲得國際和台灣公關、數位獎項肯定,包括Asia Pacific PR Awards、CIPRA Awards、Click! Awards、Yahoo! Big Idea Chair Awards、公關基金會傑出公關獎。

精英公關集團成立已滿30週年,創辦人孔誠志先生原基任職新聞媒體高層,於當時體認到公關服務對企業經營發展的重要性,因此成立台灣第一家本土公關公司--精英公關,更出版了學理與實務兼具的本土公關專業書籍《公關手冊》。多年來,精英已服務超過200個國內外企業品牌,期許未來,精英公關集團能持續引領台灣公關產業蓬勃發展!

精英公關集團官網網址:www.eliteprgroup.com

Elite PR Group, founded in 1987, is the largest public relations group in Taiwan. "Achieve by Communication" is our vision, and our goal of cultivating talent is being a place that "Where the Elite Meet".

Elite PR Group has 10 subsidiary companies, including Elite, K-Concepts, Apex, Bravo, Clavis, Fides, AimHit , MediCom, HealthCom, and Focus. These agencies specialize in diverse areas including FMCG, technology, 3C, finance, corporate sustainability, sports marketing, and digital communications.

As the largest and fastest-growing independent public relations group in Taiwan, we are affiliated with several global PR firms and this reflects our commitment to developing international business via cooperation. In recent years, we also established an alliance relationship with independent PR firms, including more than 50 overseas partners spanning across Taiwan, the Asia-Pacific region, Europe, and the Americas.

With about 200 consultants, including PR consultants and digital media specialists, Elite provides diverse, professional, and integrated communication services to our clients. We have certified by many awards internationally and locally, including the Asia-Pacific PR Awards, CIPR Excellence Awards, Click! Awards, Yahoo! Big Idea Chair Awards, and Public Relations Foundation Excellence Awards.

Elite PR Group was founded over 30 years ago by Mr. CC Koong, who previously worked as an executive in the news media industry. He recognized the importance of public relations services for business development and set up Taiwan's first native PR agency, Elite Public Relations. He also published a "Public Relations Handbook" which combined academic and practical insights. Over the years, Elite has served more than 200 local and global brands. Now, we are looking forward to leading Taiwan's PR industry toward a greater height!

Elite PR Group official website: www.eliteprgroup.com

主要商品與服務

-企業社會責任
-危機管理
-企業溝通
-媒體關係
-分析師關係
-事件行銷
-校園溝通
-內部溝通
-數位溝通
-整合行銷
-通路行銷
-Crisis Management
-Corporate Communications
-Media Relations
-Product Image Building
-Integrated Marketing
-Event Planning & Execution
-Marketing PR
-Public Affairs
-Issue Management
-Investor Relations

福利制度

1.勞工保險、全民健康保險、勞退提撥、團體意外保險
2.婚喪喜慶補助
3.完整的教育訓練與人才培育制度
4.順暢的升遷管道
5.海外旅遊
6.不扣薪病假
7.定期健康檢查
8.基層新進人員起薪34,000元

經營理念

Achieve by communication
To achieve absolute professionalism in communication with efficiency, precision and impact.

當今企業面對複雜多變的經營環境,我們的使命是透過公關傳播,協助企業和組織建立良好的利益關係人關係,進而增進品牌信譽、行銷效益、議題管理、和危機處理能力。

為了達成目標,我們發展出獨特的「八大基因」,除了作為客戶服務的最高準則外,也是集團持續投入資源,為培育公關人才所作的承諾。

為提供高品質服務,精英人必須擁有:
知識:深刻瞭解客戶產業和領域知識
價值:致力於創造客戶和團隊價值
視野:綜觀全局,找出最佳解決方案的能力
態度:熱忱專注,以達成目標為己任

作為永續發展的企業,精英人追求:
專業:以公關為本,延伸專業領域
成長:建立學習型組織,追求永續成長
堅持:堅守道德規範,落實企業社會責任
勇敢:勇敢創新,建立行業標竿

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