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台北 02-2912-6104 轉 2
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台北 02-2912-6104
   02-7703-3104
台中 04-3700-6104
上海 86-21-50277104 轉 1
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Regional Market Development Manager

  • 全職

Position Summary:
Responsible for driving the region to achieve the AOP for the assigned product portfolio through driving efficient management and execution of adapted global strategies at local levels across the region.

Drives region-level execution of marketing campaigns, value proposition, and customer segmentation in partnership with territory marketing teams to drive demand. Partners with global market development to deliver strategy and campaigns that are region and country applicable, partners with regional marketing teams to assist in regional adaptations, drives the development and execution of campaign materials to generate demand through the digital and sales/distributor channels.

Key Responsibilities and Accountabilities:
Focus: Category/Business Management

- Responsible for achieving financial and market success in the region and providing region-level line-of-sight visibility (local pulse) to global business and market development teams.
- Manage region market performance for portfolio in conjunction with territory marketing and sales leaders — gap-to-close analysis and corrective actions as required.
- Perform detailed analysis and routine reporting to Global Marketing of Region business performance (i.e. Region revenue, unit/solution actual sales to forecast, campaign implementation status and results, KPIs) so that appropriate actions can be planned. Recommend actions based on seasonality and competitive pressures, key partner performance and issues as appropriate.
- Work with product management, pricing and sales leadership to optimize region pricing, work with Territory marketing on annual price setting and “price get” for the region.
- Plans and executes region and country level NPIs, price actions, rollovers, upgrades and obsolescence of existing products
- Arranges sales product and campaign training as needed on portfolio.

Focus: Region Product/Segment Strategy/ Campaigns/ Initiatives and New Product Launches

- Responsible for adapting global campaigns and programs for execution in the region to establish strong customer and category positions including:
- Driving BU Strategy, objective and goals into the sub regions to drive OG%
- Campaign planning, alignment with global and territory
- Drive GTM strategy and marketing campaign roll out into region, including region/country adaptation and execution
- Campaign materials, communication deliverables, digital, web content and arranging translations as appropriate.
- Industry and customer events around portfolio
- In partnership with Territory teams build region industry relationships
- Responsible for new product introduction/launch execution (NPI) and deployment plan, including country level PR, local web content and local activities to support launch
- Sales Training delivery

Requirements:
- Bachelor's degree in sales, marketing or business management.
- Marketing and/or sales experience.
- Successful track record of achieving results through and in collaboration with others.
- Proficient in understanding, analyzing and summarizing comprehensive and complex technical, market and research information/data.
- Excellent analytical, communications—both oral and written, and project management skills.

工作條件

  • 接受身份: 上班族
  • 工作經歷: 五年以上
  • 學歷要求: 大學以上
  • 語文條件: 英文 -- 聽 /精通、說 /精通、讀 /精通、寫 /精通
  • 其它條件: 未填寫

福利制度

勞保,健保,勞退
團體保險(含配偶及子女)
績效獎金(依照個人及公司績效)
員工體檢
年休假11天(第一年照比例)
週休二日
三節禮金

更新日期:2020-11-19

應徵方式

  • 職務聯絡人: Jolene Yee
  • 聯絡E-Mail: 我要應徵
  • 洽: 不接受電洽
  • 洽: 不接受親洽
  • 它: Interested applicants, please submit your English resume/CV through Thermo Fisher career website.

    Click on this link to apply: https://jobs.thermofisher.com/global/en/job/123563BR/Regional-Marketing-Development-Manager

應徵分析

兩週內0-5人應徵
經歷分佈
新鮮人0%
1~3年0%
3~5年25%
5~10年0%
10年以上75%
學歷分佈
碩士及以上75%
大學25%
專科0%
高中0%
高中以下0%
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