台灣紐巴倫股份有限公司_New Balance Taiwan,Inc.

Job Summary DTC(Direct to consumer) Merchandising Planning is responsible for leading merchandise planning, buying, and sales performance analysis across accounts, store formats and product categories. This role will collaborate closely with cross-functional teams including Visual Merchandising, Product, Sales, Sales Operations & Planning and Marketing to ensure optimal space productivity, product allocation and customer experience. 1. Merchandising Planning & Buying - Plan Open-to-Buy (OTB) and product assortments by account, store format, store tier, and product category based on sales trends and inventory levels. - Lead the buying process and demand planning by analyzing historical data and market trends to ensure alignment with sales flow and inventory. - Conduct seasonal and monthly buys at SKU and size level to fulfill product segmentations. - Partner with relevant teams to develop merchandise strategies for new store openings and renovations, maximizing space utilization and product productivity. 2. Sales Performance Analysis - Conduct weekly and monthly sales performance analysis, including product sell-through rates, target achievement, category sales mix...etc. - Translate business insights into actionable strategies to improve space efficiency, such as zone adjustments and product reallocation. - Evaluate closely the performance of store new openings and renovations through productivity analysis. 3. Onmi-channel Collaboration - Monitor upcoming product trends and assortments to collaborate with the Visual Merchandiser on space layout planning and display strategies that align with seasonal themes, product priorities and consumer expectations. - Act as a key liaison between Product, VM and Marketing teams to ensure product launches and promotional campaigns are supported and executed on time across all store formats to enchance sales performance. 4. Reporting Creation & Maintenance - Develop and maintain sales reports and dashboards to support merchandise strategy and performance tracking. - Ensure data accuracy and timeliness to enable effective decision-making and cross-functional communication. - Support ad hoc tasks and assignments to ensure team objectives are met efficiently."