美商柏爾紡織材料股份有限公司台灣分公司

美商柏爾紡織材料股份有限公司台灣分公司, 總部位於美國喬治亞州,亞特蘭大市. brrr° is an ingredient brand that provides proprietary cooling fabric technology to the textile industry to improve the performance of the world’s leading fashion brands. Consumers want their clothing to perform better, and that desire goes far beyond athletic wear. While the $73B global performance fabrics market is poised to grow at 3.5% through 2025, demand for cooling fabric is growing roughly four times faster. However, cooling technology has barely advanced in 25 years and many existing brands that claim to be “cooling” are actually just “wicking” moisture away from the skin. Enter brrr°, with its patented technology, that combines the power of natural cooling minerals embedded in the yarn with active wicking and rapid drying to create a “Triple Chill Effect” that instantly and continuously draws heat and moisture away from the skin. With numerous brands such as Greyson, CAT Apparel, Sheex and Southern Tide already using brrr°’s technology or planning launches in the coming months, the company is poised for significant growth.