Assistant Manager, Community & New Media

The Role: We are looking for a passionate and proactive Assistant Manager to lead Logitech’s new era of content-driven and community-led marketing. In this role, you will be responsible for developing vibrant campus, video, and social ecosystems to amplify our brand voice across Taiwan. You will operate independently yet collaboratively to shape our presence on emerging platforms, engage with younger audiences, and accelerate our social commerce capabilities. Your Contribution: Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you’ll need for success at Logitech. In this role you will: • Campus Ambassador Program o Design and lead a nationwide campus ambassador program, recruiting and activating over 100 student ambassadors to drive peer-to-peer engagement. o Oversee ambassador training, program events, and brand mission alignment to extend Logitech’s voice into university communities. • Short Video & Live-streaming Content o Lead planning and production of high-quality short-form video content, collaborating with both internal teams and external creators. o Launch and manage regular live-streaming sessions on major e-commerce platforms (e.g., Shopee, Momo, PChome), integrating with promotional campaigns and sell-through strategies. • Social Platform Community Building o Build and grow Logitech’s organic presence on platforms such as Facebook, Dcard, Threads, and emerging communities, driving conversation and long-term loyalty. o Design and execute localized content strategies to reflect user insights, cultural trends, and community behavior. • Collaborate cross-functionally with brand, sales, customer marketing, and agency teams to align community and content strategies with business priorities. • Track key metrics across content and community initiatives, using data to continuously optimize performance and impact.