產品經理 Product Specialist (智慧交通移動售後服務市場部)

Product management - Promote and sell the organization's products within IAM and OES. - As product experts who deliver product competitiveness to contribute trade marketing excellence. - Product Management, including PN PI/PO, price management, promotion strategy and execution. - Ensure Knee Joint excellence between BU and RO; perform as regional product expertise, creating product competitiveness based on product knowhow & marketing knowledge; - Understand market and competitors via frequent customer visit and coop with sales team and related stakeholders. SMS - Satisfy customers by providing attractive customer solutions; high customer orientation with go to market focus - Support of sales force; Agree with the sales team and customers on promotion and campaigns in conjunction (product specific content for communication) - Create Product Plan of activity; Hold specific product training and do the internal product training for sales specific for both 1st and 2nd TL; - Responsible for business ( turnover and GM0) with assigned product groups (follow-up w/ KPI) - Define positioning of product line (specification and pricing) by distribution channel. - Work with sales team to develop business plan for focus customers to achieve the set target. Communication - Develop brand communication strategies together with marketing manager to enhance company brand awareness, interest and position. - Define marketing communication goals, objectives and KPIs. Regular track progress, effectiveness and performance. - Responsible for performance evaluation of agencies.