1. 開發潛在客戶
主動進行市場調查,鎖定並開發新客戶,拓展國內及海外業務版圖。
規劃並執行業務拓展策略,提升品牌曝光度與市場佔有率。
2. 維護既有客戶
維繫長期穩定的客戶關係,提供專業解決方案以確保高滿意度與續約率。
負責訂單、報價、合約及售後服務流程,提升客戶忠誠度與合作深度。
3. 服務流程與專案管理(PM)
跨部門協作(設計、採購、品管、生產),確保樣品與量產進度如期完成。
規劃並追蹤專案時程,制定里程碑與風險控管機制,確保交期、品質與成本目標達成。
作為客戶與內部團隊間的關鍵橋樑,推動專案自開案至交付的全流程執行。
4. 行銷與業務推廣
擬定並執行年度行銷計畫,強化公司品牌形象與市場知名度。
規劃產品包裝設計、數位行銷與展會活動,整合內外部資源以達成行銷目標。
分析市場數據與競爭策略,提出具體行銷改善建議。
5. 教育訓練與知識傳承
學習並精通印刷、包裝與設計工藝相關知識。
培養團隊專業能力,建立標準化業務流程與內部知識系統。
6. 創新與自我挑戰
主動探索新市場與新產品機會,勇於設定並挑戰更高目標。
與公司共同推動創新,積極參與策略規劃與國際展會。
1. Business Development
Conduct proactive market research to identify and develop new clients, expanding both domestic and international business opportunities.
Plan and execute business growth strategies to enhance brand visibility and increase market share.
2. Client Relationship Management
Maintain long-term, stable relationships with clients by providing professional solutions that ensure satisfaction and loyalty.
Handle order processing, quotations, contracts, and after-sales services to strengthen customer retention and partnership depth.
3. Project Management (PM)
Collaborate cross-functionally with design, procurement, quality control, and production teams to ensure sample and mass production schedules are met.
Plan and track project timelines, establish key milestones and risk-control measures to achieve targets in delivery, quality, and cost.
Act as the key bridge between clients and internal teams, driving end-to-end project execution from initiation to final delivery.
4. Marketing and Business Promotion
Formulate and implement annual marketing plans to reinforce brand image and increase market awareness.
Plan product packaging design projects, digital marketing campaigns, and trade show events by integrating internal and external resources to achieve marketing goals.
Analyze market data and competitors’ strategies, proposing concrete recommendations for marketing improvement.
5. Training and Knowledge Management
Acquire in-depth knowledge of printing, packaging, and design craftsmanship.
Develop the team’s professional capabilities and establish standardized business procedures and internal knowledge systems.
6. Innovation and Self-Challenge
Proactively explore new markets and product opportunities, setting ambitious goals and striving for continuous improvement.
Collaborate with the company in driving innovation, actively participating in strategic planning and international exhibitions.