• Develop and implement comprehensive marketing strategies aligned with business objectives.
• Plan and manage marketing campaigns, including digital, content, and traditional marketing efforts.
• Oversee the creation of compelling content, including blog posts, newsletters, videos, and promotional materials.
• Monitor and analyze campaign performance metrics, providing actionable insights for optimization.
• Collaborate with cross-functional teams to ensure consistent messaging and branding across all channels.
• Manage vendors, agencies, and key opinion leaders (KOLs) to increase public awareness of SEMI’s activities and events.
• Collaborate with marketing professionals, including digital marketing, PR, and social media, fostering creativity and excellence.
• Stay updated on industry trends, market dynamics, and competitor activities to identify new opportunities.
• Value up SEMI's global brand and presence and prospective members understand SEMI's value propositions.
• Drive brand awareness, traffic growth, membership participation through effective marketing communications.