Digital Marketing / Content Marketing Specialist 數位行銷專員/內容行銷專員
Applicants should have a positive “can-do” attitude with an independent, self-motivated approach to their work.
Job Responsibilities:
Content Marketing
Create and curate high-quality content, including blog posts, articles, videos, and infographics. Develop content calendars and coordinate content distribution across various platforms.
SEO and Website Management
- Optimize website content, structure, and performance to improve search engine rankings and user experience.
- Monitor and analyze website traffic and performance, making necessary improvements.
Social Media and Press Management
- Manage and grow the company's presence on various media platforms (e.g. LinkedIn, WeChat, YT, or magazines, etc).
- Create and schedule engaging content, monitor social media metrics, and interact with followers.
- Increase traffic and optimize for user engagement and conversion
Organization and Maintenance of Marketing Materials
Such as print and digital flyers, brochures, booklets, product cards and posters, etc.
The details include but not limited to above tasks such as coordinating regional marketing activities with overseas divisions and the regional exhibition and event support.