[此為專案性質之約聘職務]
We are looking for a dynamic and creative Visual Design Specialist to join our thriving marketing team and enhance our visual presence across all platforms. This role requires a strategic thinker passionate about design and a strong understanding of digital marketing. The successful candidate will develop and implement design strategies to elevate our brand, maximize engagement, and drive conversations.
我們正在尋找一位充滿活力和創造力的視覺設計專家協助設計我們在所有平台上的視覺形象。 理想的候選人除了對設計充滿熱情，同時對數位行銷有深刻理解，協助線上電商平台上推廣商品及銷售。
理想的候選人，你會是：
1. 熟悉品牌標誌基本系統、應用系統、網站編排設計、企業識別形象設計等；
2. 平面廣告文宣設計、廣告Banner 及 EDM
3. 創意發想、社群視覺、動態視覺、腳本發想等；
品牌視覺設計師是一個非常重要的職位，對於公司品牌形象和推廣具有至關重要的作用。
Key Responsibilities:
Graphic and Multimedia Design:
● Create visually compelling graphics, illustrations, and multimedia content for various marketing channels, including, but not limited to, websites, social media, email campaigns, and digital ads.
● Maintain brand consistency across all design assets and collateral, adhering to established style guidelines and brand standards.
● Collaborate with the marketing team to conceptualize and execute creative campaigns that effectively communicate our brand message and engage our target audience (new drops, promotions, other marketing campaigns, etc.)
Brand Consistency:
● Ensure all design outputs maintain high-quality standards and coherence with our brand identity, adhering to established style guides and branding strategies.
● Regularly review and update design guidelines to incorporate new creative and technological trends.
Website Management:
● Design and develop visually appealing banners and landing pages that reflect the company's branding and effectively drive sales conversions.
● Lead the maintenance and updates of our company website, ensuring content is accurate, up-to-date, and aligned with brand messaging and SEO best practices.
● Collaborate with web developers to implement website enhancements, optimize user experience, and troubleshoot technical issues.
● Monitor website analytics and user behaviour to identify opportunities for improvement and support in implementing strategies to increase website traffic, engagement, and conversions.
