We are seeking a Digital Advertising Specialist to join our dynamic marketing team. This role is ideal for someone who thrives in the fast-paced world of digital marketing, with a keen focus on online advertising campaigns across various platforms. If you have a passion for driving brand awareness and sales through targeted online ads, and possess a blend of creativity and analytical skills, this opportunity is for you.
As a Digital Advertising Specialist, you will design, implement, and manage online advertising campaigns that resonate with our target audience, ensuring optimal performance and ROI. Your expertise will help shape our online advertising strategy, enhancing our brand's digital presence and contributing to our overall marketing goals.
【KEY RESPONSIBILITIES】
▸ Campaign Management:
Develop and execute online advertising campaigns, including PPC, display ads, and social media advertising.
▸ Strategy Development:
Contribute to the overall online advertising strategy, aligning with the company's marketing objectives and target audience.
▸ Performance Analysis:
Monitor and analyze campaign performance using analytics tools, adjusting strategies based on data-driven insights.
▸ Budget Management:
Manage the advertising budget, ensuring efficient allocation of resources to maximize campaign results.
▸ Market Research:
Stay updated on industry trends and competitor strategies to ensure our advertising remains competitive and effective.
▸ Collaboration:
Work closely with the marketing team, designers, and content creators to develop cohesive and impactful advertising content.
▸ Reporting:
Provide regular reports on campaign performance, insights, and recommendations for future advertising initiatives.