職位名稱：產品經理
職位概述：
作為產品經理，您將在開發和提升線上平台中扮演關鍵角色。此職位要求對數位媒體動態以及財經/區塊鏈領域有深入了解，您的主要責任是推行和維護網站的發展，確保平台滿足TA的需求，同時保持在市場趨勢的前沿。
主要職責：
1. 產品策略與規劃：
* 定義網站的願景和戰略方向，確保與更廣泛的商業目標保持一致。
* 開發和維護產品路線圖，反映優先順序，包括新功能、增強和修復。
2. 需求管理：
* 從包括使用者、編輯團隊和廣告商在內的利益相關者收集需求，以指導產品功能和改進。
* 優先處理並管理產品待辦事項列表，確保團隊專注於最大化價值並符合產品策略的工作。
3. 跨功能團隊合作：
* 與編輯、行銷、技術和廣告團隊緊密合作，確保產品決策基於數據、支持內容傳遞和觀眾參與。
* 協調工程團隊以監督網站功能的開發、測試和部署。
4. 用戶體驗和參與：
* 倡導以用戶為中心的設計原則，確保網站提供優越的用戶體驗（UX），直觀、吸引人且易於訪問。
* 監控用戶參與度指標並進行可用性測試，以推動持續改進。
5. 性能監控與優化：
* 分析網站性能和用戶反饋，識別趨勢和改進領域。
* 開發和實施策略，以增加網站流量、用戶參與度和收入生成，同時保持高內容質量。
Here's the English translation for the job description of a Product Manager for an online platform in the digital media, finance, and blockchain sectors:
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Position Title: Product Manager
Job Overview:
As a Product Manager, you will play a key role in developing and enhancing our online platform. This position requires a deep understanding of digital media dynamics as well as the finance/blockchain sectors. Your primary responsibility will be to drive and maintain the development of the website, ensuring the platform meets the needs of our target audience (TA) while staying at the forefront of market trends.
### Key Responsibilities:
1. Product Strategy and Planning:
- Define the vision and strategic direction of the website, ensuring alignment with broader business objectives.
- Develop and maintain a product roadmap that reflects priorities, including new features, enhancements, and fixes.
2. Requirements Management:
- Gather requirements from stakeholders including readers, editorial teams, and advertisers to guide product features and improvements.
- Prioritize and manage the product backlog, ensuring the team focuses on work that maximizes value and aligns with the product strategy.
3. Cross-Functional Team Collaboration:
- Work closely with editorial, marketing, technology, and advertising teams to ensure product decisions are data-driven and support content delivery and audience engagement.
- Coordinate with the engineering team to oversee the development, testing, and deployment of website functionalities.
4. User Experience and Engagement:
- Advocate for user-centered design principles to ensure the website provides an excellent user experience (UX), intuitive, engaging, and accessible.
- Monitor user engagement metrics and conduct usability testing to drive continuous improvement.
5. Performance Monitoring and Optimization:
- Analyze website performance and user feedback to identify trends and areas for improvement.
- Develop and implement strategies to increase website traffic, user engagement, and revenue generation, while maintaining high content quality.
