邁向創意與公益的交匯點-成為我們的社群媒體先鋒
<關於基督教芥菜種會>
基督教芥菜種會自1952年以來,致力於推動台灣及全球的社會變革。作為一個深根於信仰與行動的組織,我們透過具體行動改善弱勢族群的生活,並在全球範圍內進行社區援助和發展計劃。現在,我們希望透過國際社群的力量,擴大我們的聲音和觸及。
<關於你的職務>
1. 社群平台經營與管理:
•負責官網、Facebook、Instagram、LinkedIn等社群媒體平台的日常管理和維護
•定期更新社團/群組內容。
2. 內容創作與執行:
•製作和發布社群媒體帖文,包括限時動態和正文更新。
• 將中文文案、影音內容翻譯成英文,並進行必要調整與後製以適應國際受眾。
3. 數據監測與策略優化:
•利用社群監測工具分析發文和廣告的表現
•根據數據反饋調整社群媒體策略,以提升互動率和達成行銷目標
4. 跨部門合作與專案管理:
•與內部其他部門協作,共同執行宣傳活動及特殊專案
5. 客戶服務與關係維護:
•積極回應社群用戶的詢問和留言,建立並維持積極的客戶關係。
•處理社群平台上的客服問題,提升用戶滿意度。
<關於技能條件>
1. 擅長英文讀寫
2. 對於行銷文字有一定的掌握度
3. 熟悉社群媒體(例:Facebook、Instagram)
4. 具基本數位設計能力(平面製作、影像剪輯)
5. 對於生成式AI工具有一定的理解與熟悉度(例:ChatGPT、Copilot)
6. 擁有良好平面、數位圖文呈現美感者為佳
<About The Mustard Seed Mission>
Since 1952, The Mustard Seed Mission has been committed to driving social change both in Taiwan and globally. Rooted in faith and action, we improve the lives of the underprivileged and carry out community aid and development projects worldwide. Now, we aim to amplify our voice and reach through the power of our international community.
<Your Responsibilities>
1. Social Media Management:
• Manage daily operations of our official website, Facebook, Instagram, LinkedIn, etc.
• Regularly update content in groups/communities.
2. Content Creation and Execution:
• Produce and post social media content, including stories and regular posts.
• Translate Chinese content into English, adjust and produce it to suit international audiences.
3. Data Monitoring and Strategy Optimization:
• Analyze performance of posts and ads using social media monitoring tools.
• Adjust social media strategies based on data feedback to enhance engagement and marketing goals.
4. Cross-Department Collaboration and Project Management:
• Work with other departments to execute promotional activities and special projects.
5. Customer Service and Relationship Maintenance:
• Actively respond to inquiries and comments, maintaining positive customer relationships.
• Address customer service issues on social media platforms to improve user satisfaction.
<Skills Required>
1. Proficient in written English (speaking not required, translation not required).
2. Good grasp of marketing copy.
3. Familiarity with social media platforms (e.g., Facebook, Instagram).
4. Basic digital design skills (graphic production, video editing).
5. Understanding and familiarity with generative AI tools (e.g., ChatGPT, Copilot).
6. Good visual design and digital content presentation skills are preferred.