About the Role
We are looking for a passionate Product Manager to join our team! In this role, he/she will drive product innovation, manage our portfolio, and lead exciting product launches that shape the future of decorative surfacing materials. PM will work closely with design, R&D, and sales teams to bring new ideas to life and strengthen Formica's brand presence in the market.
What You’ll Do
•Develop product strategies aligned with sustainability goals and market trends.
•Manage the full product lifecycle – from new product development to market launch.
•Plan and execute product marketing campaigns, launches, and promotional activities.
•Define product positioning, color/texture strategies, and unique selling points.
•Collaborate with marketing to create catalogs, digital content, and promotional tools.
•Organize product workshops, design roadshows, and trade fair participation.
•Support sales with training, product presentations, and customer engagement tools.
•Monitor product performance and propose portfolio optimization.
- Marketing creatives creation for web, blog, facebook, Instagram
- Write-up or translate or proof read all documents, web content, software interface, press release, tranining material related to English
- Produce product tutorial videos, marketing videos
- Cross marketing with partners
- Contact Youtubers for product review