隨著市場中消費行為的改變，各通路、地區銷售策略也會發生變化。 我們在找尋願意加入丹尼船長，勇於探索、與我們共同前行的船員！ 工作內容包含： 1. 品牌短/中/長期行銷策略擬定 2. 收集與分析消費者和市場洞察、競品觀察，研擬因應策略 2. 設定行銷主軸與相關傳播素材 3. 年度行銷活動檔期計畫與行銷預算編列，並有效執行運用、與成效評估 4. 媒體關係維護，提高品牌知名度與創造網路聲量 5. 開發品牌異業合作夥伴，創造品牌行銷綜效 6. 重視跨部門合作，整合各單位需求 7. 協同業務團隊達成營業額/ 還有消費者旅程建置
杏保醫網為國泰地產集團繼健康管理服務後延伸的另一健康事業體，我們不僅致力成為民眾選擇基層診所時最信賴的品牌，也希望為全體同仁打造友善的就業環境，歡迎熱忱又有專業能力的您一同加入我們的團隊! ************************************************************************** 本職務為主管職，負責診所端營運事務及問題解決，確保診所運行順暢。 -制定診所相關標準作業流程，確保場域秩序及治療品質。 -診所人員招募、訓練、排班調度。 -設備養護、庫存管理、報表產製等相關行政事務。 -病患治療、關係建立，緊急狀況處理因應。 ◎工作地點： 台北市大安區敦化南路二段 ◎工作時間：08:00 ~17:00 (依實際開診時段排班)。
1.負責柏克金餐廳及噶瑪蘭威士忌酒吧整合行銷策略規劃、年度預算編列及推動達成業績目標 2.根據公司目標、市場特性、現場營運狀況及成本利潤考量，規劃並推動餐廳及酒吧中、長期推廣策略 3.追蹤及審核各項目標的執行成效及成本分析 4.擅長跨部門溝通，了解各單位需求，發展符合公司目標及顧客滿意度的行銷活動或品牌策略 5.新聞議題發想、新聞稿撰寫及監測，媒體溝通及關係維護等 6.整合線上線下行銷專案，統整行銷資源與廣告宣傳提升品牌活躍度 7.因應市場變化及調查競爭者分析，調整行銷策略，以提高品牌競爭力 8.擅長廣告投放與成效分析 9.需對酒類有興趣 10.其他主管交辦的工作事項 善於溝通、主動思考、具解決問題能力 具有餐飲營運經驗者佳
1. 媒體策略發展及企劃提案監督整合 2. 專案管理與溝通協調 3. 熟悉媒體生態並與維繫媒體關係 4. 維繫與建立良好客戶關係 5. 具優秀溝通協調能力及策略規劃能力 6. 熟悉網路社群操作與行銷 ▲需有兩年以上公關行銷經驗
我們在找尋一位願意加入丹尼船長勇於探索的船員， 丹尼船長團隊擁有精實的能力與強大的後勤支援、自有研發能量。 面對快速變化的市場，我們期待你帶著硬底功夫， 與團隊一起不斷的嘗試與突破，達成目標！ 【工作內容】 1.蒐集市場資訊及掌握相關市場趨勢，進行競品分析、新品提案 2.制定新產品規格，評估開發的可行性，進行導入並控管時程。 3.擬定新品行銷策略：產品/包裝、價格、通路、促銷/推廣計劃 4.支援部門及主管交辦工作。 【期待你有】 1.熟悉食品相關法規規定經驗 2.熟悉食品（零食）或快速消費品市場 3.良好邏輯性與組織能力強 4.細心且具溝通協調能力 5.抗壓性高且能獨立作業解決問題 有機會培養您以下職能：策略性思惟、數字邏輯能力、創新、成果導向、顧客導向、團隊合作與問題解決等。 因此如果您已初步具備相關能力，並希望自己能夠成為一個全方位的品牌行銷專業人員，非常歡迎您投遞您的履歷。
Lead and manage client accounts to ensure smooth client business integration and drive business growth of clients 1. Manage operating departmental budgets and costs according to annual allocation to ensure efficient usage of resources 2. Develop JBP and marketing plans in coordination with clients to achieve overall business objectives and profitability 3. Manage and monitor profit and loss and expenditures to minimize unnecessary cost and risk 4. Lead business communication and business review meeting with clients' management teams to align future direction and deepen partnership 5. Explore any opportunities of new business for existing clients by working and manage the contract renewal process 6. Take necessary actions to resolve clients' operational issues/service complaints to ensure business continuation 7. Manage business integration process for new clients to ensure smooth client integration
1. 需具有良好的團隊合作精神與極佳的溝通能力，對運動行銷及公關服務相關產業充滿熱忱 2. 行銷專案企劃、管理與執行 3. 運動行銷、賽事與活動專案企劃、管理與執行 4. 公關媒體服務 5. 活動與專案行銷企劃擬定，透過廣告、公關、媒體、品牌的資源整合與運用，提升客戶品牌形象及產品競爭力 6. 客戶形象推廣、業務推廣之專案企劃提案、執行
Job summary: Under company policy, industry guidelines and regulations, develop annual business plan and annual budgets for the portfolio; and lead the teams to develop and execute annual brand plan and activities to achieve sales target; and supervises A&P costs by brand. Cooperate with Business Development team for new business developments. To achieve overall business & corporate objectives. General responsibilities: • Lead and monitor progress of product managers’ marketing activities, sales achievement versus target, and client management. Guide or provide customized solutions to product manager(s) to implement in order to adapt changing consumer and competition environment, if any. • Develop and implement short- and long-term marketing strategies and plans for the portfolio. Assign sales target & resource deployment by brand to product manager(s) to optimize funds and increase sales objectives. Cascade and monitor key performance indicator achievements by brand or by client to product manager(s). • Lead or guide product manager(s) to define advertising objectives, recommend choice of media, and allocate resources so that advertising and promotional activities are effective and appropriate for their intended audience. • Measure and track return on investment for marketing initiatives in achieving sales goals, evaluating effectiveness and overall brand awareness. • Lead or support product manager(s) for proposal of annual sales targets and resources/funds with regional or clients, and to manage complex external clients/agencies or internal cross-functional issues and recommend preventive actions to minimize future incidents. Develop and build relationships with senior management of external stakeholders (clients/agencies) to achieve business objectives. • Search market intelligence to better understand client requirements for proactive advice as partner, to leverage cross-product/industry business opportunities to propose, in order to maximize parties’ business results or optimize investment’s effectiveness and efficiency. • Cooperate with Business Development team to lead or conduct assessments, commercial proposal, provide inputs for negotiation for commercial terms, for new business development. Provide inputs for Business Development team, if needed, to negotiate pricing and contract terms to facilitate contract/renewal agreements and achieve targeted margins. • Support GM to develop new business development & VAS revenue to achieve overall business & corporate objectives.
1.拜訪化學、化工、材料、製藥領域的客人，介紹儀器產品及解決方案。透過電話拜訪了解客戶的需求，也會透過實際拜訪執行儀器的操作及介紹，藉此達成業績目標 2.擴展銷售的產品範圍，推薦更多的分析儀器給客戶 3.定期舉辦研討會，教育訓練，展覽等活動，提供經銷客戶或終端客戶了解產品的技術及優點 4.學習新產品技術知識，了解與競爭對手的差異與業界的需求 5.與行銷及業務團隊合作使用顧客關係管理系統Salesforce 6.能有效運用公司內部資源如CRM系統、行銷、服務工程師等達成業績目標 1.Actively promote products and solutions and achieve sales target by building rapport with end-user customers in Chemical / Material Engineering or Pharmaceutical segments, selling to and supporting their needs. Identify needs by phone and in person and performs demos during end-user customer visits. 2.Proactively expand product portfolio sales at existing and potential end-user customers. 3.Provide technical and product expertise to sales representatives, sub-dealer and end-user by conducting seminar, training and exhibitions. 4.Actively maintain technical and product expertise in order to sustain effectiveness as an overlay product specialist, understand product application in a variety of situations and employ comprehensive knowledge of competitive products and industry standards. 5.Collaborate with marketing and business development team to obtain and use Salesforce.com. 6.Collaborate with other sales and marketing team members to prepare responses to proposals, produce demos, training, and address end-user customer requirements. 7.Effectively use company resources, customer relationship management system, and collaborate with marketing, engineering and others to secure orders, renew orders, cross-sell with other company sales associates.
Account Manager就是創意產業的超級製作人。 我們整合資源、分析數據、尋找渠道、激發創意、開發產品、媒合機會、甚至挖掘人才；在客戶、創意、策略、市場、消費者之間，用創意找到生意的撬動點、平衡點、爆發點。 在消費者與品牌間、商業目標與解題傳播方案間、客戶期待與團隊挑戰間進行聯繫、釐清與提供解決方式 。 全方位策劃與管理專案，依照專案需求進行跨領域、跨傳播管道與資源的溝通整合，讓專案得以執行實現 。 傳播數位平台的串連與管理。透過消費者研究、數據分析與趨勢觀察，規劃並擬定品牌數位及社群傳播內容，為品牌獲得社群關注、內容創造、粉絲深化。進一步透過Martech實現線上行銷線下購買、社群商務或消費者體驗設計。 協助、啟發、參與團隊產出解決商業課題、具備數位創新、製造品牌與消費者對話、產生影響力的傳播解決方案。 調度奧美國際網絡資源，轉化全球區域總部的知識與情報，靈活應用於在地市場與客戶服務。
【職務內容】 1. 產品之行銷企劃，撰寫產品規格書及產品行銷資料等。 2. 電商平台之操作。 3. 收集產品市場訊息，分析產業趨勢並進行產品定位。 4. 協調整合產品問題分析解決及改善對策導入。 5. 負責對產品上線後的效果進行持續監控分析，定期進行全方位評估，不斷優化產品。 【條件需求】 1. 具備3年以上產品管理工作經驗。 2. 良好的溝通協調能力，協調行銷、設計等資源，進行有效溝通，帶動產品運行推進。 3. 邏輯清晰，面對各式需求能夠迅速分析，找出最佳解決方案。 4. 能夠清楚撰寫各類產品、系統規格文件，請附上近期的產品、系統規格文件。 5. 具團隊精神、抗壓性高，想法靈活敏銳，能根據現況適時調整操作方向。 6. 良好的時間管理能力，能夠執行多項任務，有需要時能迅速調整。 7. 有強烈的執行力以及自我管理能力，且能根據事件優先權完成任務。 8. 具跨職能專長（產品設計、市場開發、專案管理）。 9. 熟產品行銷企劃及電商操作等相關商業分析知識。
1.熟悉整廠/自動化設備開發案或AGV研發生產製作導入客戶應用 2.負責安排廠內各客戶案件交付/ 驗收，進行安排各項目標及作業管理 3.提供技術支援、客戶教育訓練、達成公司與客戶的溝通橋樑 4.進行設備軟/硬體異常分析/查修/方案改善，針對設備版本/版次/硬體等資訊完善紀錄 5.有3年以上內外部管理經驗，能達成主管/客戶任務目標安排 6.主管交辦事項
1.品牌分析與策略建議 2.策略亮點創意發想 3.行銷工具運用整合 4.企劃整合撰寫 5.專案統籌規劃執行 6.廠商資源溝通整合 7.設計構思與溝通 8.成本預算精準掌控 9.客戶溝通與應對 其他條件: 1. 3年以上餐飲品牌行銷、廣告代理商相關領域經歷 2. 曾操作品牌客戶年度行銷專案，並有實際經歷者 3. 能獨立作業且同時服務2個以上品牌客戶
1.負責網站前後台功能及整體動線的企劃、執行與維護。 2.規劃網路內容、服務及活動，並定期更新、維護及管理。 3.負責網站內容招募、提案與執行。 4.負責電子報、EDM及各種宣傳文案的設計、製作與發送。 5.進行網路行銷及服務的成效追蹤。
International Sales/ Marketing Manager for Life Science reagent/ instrument/ IVD Markets " Please note: DEGREE in biology/biotechnology backgrounds is a MUST HAVE!!" 生命科學系所畢業是必須的。不懂DNA/RNA/Protein請勿應徵。 We are looking for an International Sales/ Marketing Manager WHO HAS BEEN WORKING for Life Science and IVD markets over 3~5/ Three to FIVE years. Your Responsibilities: · You are responsible for managing our international distributors portfolio with the aim of optimizing and maximizing the listing of our life science and diagnostic products in the respective markets · You proactively work on expanding the customer base; · You develop sales and marketing strategies in the respective markets, by analyzing customer needs, competition and identification of growth potential; · You push on the sales negotiations from making offers to signing contracts; · You strive for goal-oriented milestones (in terms of turnover and profit optimization); · You track new market developments and trends and stay in touch with Key Opinion Leaders; · You explain and demonstrate the products to the customers and represent the company at international events. 1. 能用流利英文出差/開會/文書往來 2. 具備3年以上B2B經銷商管理經驗 3. 具備銷售生命科學試劑的經驗 What We Are Looking For: · DEGREE in biology/biotechnology or in economics + biological backgrounds ( PLEASE NOTE it's a MUST HAVE! You must have the biotech background.); · Indispensable experience of minimum 5 years in international sales/ Marketing of life science and diagnostic products, including but not limited to reagents and devices, with proven track record of success and customers network; · Understanding of the key life science and diagnostic markets: sales experience, customers network, and understanding of decision-making processes on the customers' side; · Fluency in Mandarin and English are required; additional languages are highly appreciated; · High assertiveness and negotiation skills, intercultural competence; · Goal orientation and analytical and problem-solving skills; · Proactive, independent, and structured way of thinking and mission execution; · Enjoying international travel (as soon as this is possible again). What We Are Offering: · A challenging and multifaceted position in a global market-oriented biotechnology company with a young, motivated team; You know the best team wins, not alone. · We want to be a really good partner for you and to enable you to shape your professional and private life according to your life style, so we offer a pleasant working environment; · Performance-equitable remuneration.
1.簡報製作與提案規劃與執行 2.產品市場調查與分析、制定產品發展策略、包括專案發展計畫、新產品發展策略、產品組合、價格、區域策略，上市計畫等。 3.行銷製作物、輔銷品的設計與規劃 4.促銷活動規劃與執行 5.商品管理 6.完成主管交辦事項
~需有生技產業相關經驗為優先考量~ 1. 統籌對外數位行銷廣告與媒體活動（如：記者會、講座活動、策劃展覽、消費者活動）， 新聞稿撰寫及整合能力，並對其效益進行分析與建議。 2. 新產品行銷企劃及年度檔期活動規劃，執行及預算分配、成本管控。 3. 具品牌管理及社群經營管理能力，規劃官網、FB、LINE@、KOL 相關社群行銷活動 4. 熟SEO操作及GA分析，後台數據分析。 5. 管理團隊成員之間工作合作及分配，整合跨部門間的溝通協調。 6. 向高階主管彙報部門業績成效，及評估部門成員績效考核。
1、產業策劃執行、行銷推廣、品牌建設、數據分析四大策略並有效實施，提升業績。 2、負責平台系統用戶導入、轉化等，制定策略並有效實施。 3、提升用戶活躍度、貢獻度，延長客戶生命周期等，制定策略並有效實施。 4、拓展、維護外部推廣渠道和資源。 5、根據公司整體業務的規劃，領導團隊完成業績目標。 6、制定全年市場行銷計劃及預。
1. 制定年度採購計畫，策略性物料備料計劃 2. 建立與管理國際供應鏈，帶領團隊開發供應商、搜尋物料、談判議價 3. 分析市場原物料與設備資訊 4. 供應商規劃與管理、 存貨周轉分析與控制、降低庫存及呆滯處理 5. 採購成本控制、專案cost down計畫執行 6. 目標管理與各項生產指標執行與達成 7. 需具備流暢之英文溝通及書寫能力
【本職缺僅接受網站投遞】 請至公司網站投遞個人履歷表，此職缺履歷登錄網址：https://bit.ly/3sPk24G Job Summary This role will execute digital marketing campaigns that scale, implement best practices, utilize new tools and platforms to foster better customer experiences, and make continuous improvements based on data and insight. This role will influence marketing programs with strategic thought leadership and technical solutions to ensure campaign goals are met. The ideal candidate for this role will take an analytical approach to problem solving and have a proven track record of building and executing strategic lead generation campaigns that drive new customer acquisition and generate pipeline. Responsibilities ● Use marketing automation tools to drive lead generation and engagement campaigns. ● Develop and analyze digital channel performance metrics to drive future marketing decisions and optimize lead acquisition and activation strategy. ● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) ● Identify trends and insights, and optimize spend and performance based on the insights ● Brainstorm new and creative growth strategies. Plan, execute, and measure experiments and conversion tests ● Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points ● Collaborate with the multiple roles including Sales, Marketing, Analyst, Engineer to identify & implement further opportunities & new features for our MarTech solutions. ● Maintain consistent brand messaging throughout all platforms ● Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns. ● Designs, builds, and maintains our social media presence. Requirements and skills ● Great problem solving and communication skills. ● Strong analytical skills and data-driven thinking. ● Proven working experience in digital marketing. ● Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate. ● Experience in optimizing landing pages and user funnels. ● Experience with A/B and multivariate experiments. ● Solid knowledge of website analytics tools. (e.g., Google Analytics, GA4, Firebase, Mixpanel etc.) ● Experience in setting up and optimizing Google Adwords campaigns. ● Up-to-date with the latest trends and best practices in online marketing and measurement. ● Experience working with a content management system.
1. 統籌經營相關會議運作與專案執行。 2. 通路專案發展規劃與執行成效分析。 3. 協助完成部門年度預算規劃。 4. 品牌廣宣相關活動支援。 5. 分析產業營運資訊與市場動態，提案經營企劃建議。 6. 執行與追蹤各項營運績效管理目標。 7. 其他主管交辦事項。
1. 管理部門整體運營工作以達成相關營業指標 2. 電商平台銷售及經營，銷售效益分析及數據監控 3. 根據品牌方要求，爭取各方資源，製作和制定大型在線促銷活動 4. 熟悉推廣工具，並能評估推廣效益，與分析轉化率 5. 擅長溝通協調，能協商通路及品牌需求 6. 品牌週、月、季、年/專案報告撰寫製作 7. 品牌運營相關專案執行 8. 具產品開發，供應商管理經驗(OEM)
1.品牌年度行銷規劃，行銷資源整合，供應商管理，行銷企劃案撰寫、規劃籌備與執行、專案控管。 2產品開發、企劃、市場趨勢調查、品牌年/季度/月檔期目標設定及績效控管， 結案報告與後續檢討。檔期活動規劃及執行，企劃及評估行銷活動曝光效益成效追蹤、檔期文宣製作物及置作物規劃及執行 ，結案成效追蹤與檢討分析 。 3.品牌社群媒體經營(Facebook、IG、Line@)，數位行銷工具應用Google ADS、關鍵字SEO規劃、IG 廣告投放、 KOL/ Youtuber網紅 合作洽談，口碑行銷，數據分析。 4.媒體投放（線上/線下）、廣告代理商，談判議價、成本控管．廠商管理。 5.通路維護，行銷/促銷 Campaign規劃，毛利控管，依據通路製定促銷計劃。 6.電商平台操作&經營、購物平台、通路、福委會上架、新產品開發。 7.異業結盟聯名洽談、通路檔期活動規劃與執行。 8.品牌會員經營、活動規劃、官方line@維護。 9.線上線下資源整合，OMO線下融合線上之行銷規劃。