Senior Executive, Trade Marketing 業界推廣資深主任 (One Year contract)
- 台北市中正區
- 4年以上
- 大學
Purpose of the Job: To support Trade Marketing team and management to implement all trade marketing programs and activities in accordance to the agreed marketing objectives and strategies Internal Relationships: Report to: Senior Manager, Trade Marketing Team • Indirectly report to: Director. • Closely liaising with the following HO's departments: o Marketing Division o Business Development Department o MICE & Cruise team External Relationships: • Travel agent associations and other relevant authorities for the purpose of promoting Hong Kong’s interests. • HK trade partners including but not limited to travel agencies/airlines/local agency/attractions/hotels. • Non – trade partners of selected joint promotional activities. • Event & Digital agencies • Design & Production House • Media and Ad agencies • Corporate and other associations Principal Accountabilities: • Support in planning and implementation of trade marketing initiatives. • To assist to cultivate and maintain a close relationship with local and online travel agents, airlines. • To provide advice and information to local trade or corporate accounts constantly. • To assist and organize trade promotional activities. • To develop incentive & corporate meeting segments • To assist and organize trade promotional activities. • To promote special interest travel products. • To collect market intelligence and conduct routine basis reports (weekly/monthly) • To analysis base on tracking and result of trade marketing practices. • Monitor and maintain quality tour products through regular sales calls. • To handle necessary logistics for marketing activities. • To promote Hong Kong via trade seminars, travel fairs or special events. • To bring familiarization groups to go to Hong Kong through management assignments. • To support other disciplines as required. • To carry out required administrative jobs. Job Requirements: • University Degree holder • Minimum 4 years relevant experience in hospitality or tourism-related business • Excellent communication and interpersonal skills • Good verbal and written English communication skills. • Demonstrated strong teamwork in supporting the department to reach business goals. • Detail oriented. • Good time management in fast pace working environment. • Familiar with marketing or digital marketing principles is a plus.