台北市大安區5年以上大學以上待遇面議
We are seeking a bilingual Public Relations Manager with a deep understanding of the fashion industry. The ideal candidate will have at least 5 years of relevant experience, capable of managing new business pitches, media relations, and account services, with a strong focus on fashion trends and luxury brand management.
Responsibilities:
New Business Development & Pitching: Actively engage in business development for fashion brands, crafting and presenting proposals in English that emphasize the brand's unique selling points and market positioning.
Media Relations & Communication: Build and maintain strong relationships with fashion media, influencers, and key opinion leaders (KOLs) to enhance brand exposure and public perception.
Account Management: Serve high-end fashion clients, developing and executing PR strategies, and managing brand events to increase brand awareness and market impact.
Team Training & Guidance: Mentor and train team members, ensuring they understand brand culture, industry trends, and the company's PR guidelines.
Bilingual Communication: Write and translate bilingual (Chinese and English) PR materials, supporting the brand’s international communication and image-building efforts.
Qualifications:
Education: Bachelor’s degree or above in Public Relations, Communications, Fashion Design, Marketing, or related fields.
Experience: At least 5 years of PR experience in the fashion industry, with a focus on luxury or high-end brands. Experience in new business development and account servicing is a must.
Language Skills: Fluent in both Chinese and English, with strong written and verbal communication skills in both languages.
Industry Knowledge: Strong knowledge of the fashion industry, including market trends, media landscape, and brand management.
Skills: Excellent media relations, communication, and event management skills, with the ability to independently plan and execute high-end brand PR activities.
Leadership: Strong team management and collaboration abilities, with the capacity to lead and inspire team members to achieve PR goals.