【學期實習】Marketing Intern- Digital Marketing (4~6個月)

【Company & Role Overview 】 VIA Tech Mobile360 develops AI-powered safety technology for industrial vehicles. In this internship, you will join our global marketing team to execute account-based marketing (ABM) campaigns that generate measurable business results. You will gain practical experience in digital advertising, content strategy, and business alignment while marketing to companies in various industries (E.g. Waste Management, Mining, Aggregates, Construction, and more). 【Core Responsibilities】 1. Digital Advertising & Performance Analysis Execute and monitor paid campaigns on Google Ads (Search, YouTube) and LinkedIn. Write compelling ad copy and conduct keyword research. Analyze campaign data and use A/B testing to optimize for performance and budget. 2. ABM Campaign Execution & Content Manage the LinkedIn content calendar and engage with target industry professionals. Create and distribute content for our blog and social channels to support ABM strategies. Use Mailchimp and ZoomInfo to execute email campaigns for both cold outreach and lead nurturing. 3. Sales & Marketing Alignment Use LinkedIn Sales Navigator to perform outreach to professionals who engage with our marketing campaigns. Identify and contact key decision-makers within high-value target companies.