Retail Marketing Specialist

本職位負責規劃與執行顧客關係管理（CRM）與零售行銷，提升顧客忠誠度與參與度，支持品牌在地銷售成長。 The role is responsible for planning and executing CRM and retail marketing strategies to strengthen customer loyalty and engagement. 主要職責 Key Responsibilities CRM與客戶經營｜CRM & Clienteling - 維運 Longchamp Family 制度 - 協助門市運用Clienteling工具經營關係 - Manage the Longchamp Family CRM program -Support retail staff in clienteling initiatives and customer engagement 零售行銷支援｜Retail Marketing Support - 協助審核與調整 EDM、DM 內容 - 協助門市茶會活動 -Review and edit EDM and DM materials -Assist in executing retail events About Longchamp Longchamp is committed to creating an inclusive workplace that supports all employees. We welcome individuals from diverse backgrounds and abilities. We advocate for equal opportunity and actively promote equity, valuing diversity within the company. We do not discriminate based on race, color, gender, age, nationality, religion, sexual orientation, gender identity, national origin, marital status, disability, or any other legally protected factor.