Main Roles and Responsibilities:
MARKETING CREATIVITY
o Marketing ideas and plans
o Public Relations
o A & P
o Product launches
o Promotion schedules
o Principals’ relationship
o Development of distribution channels
■Actively plan and implement creative marketing ideas and calendars to build the market share and awareness of brands.
■Ensure that all marketing plans are executed in line with brand image and expected standards
■Constantly enhance brand representation and visual display in the stores, ensuring that the in-store merchandising reflects the image and spirit of the respective brands.
■Establish strong relationships with the Principals, Departmental Stores, Perfumeries, and ensure that operational requirements are effectively attended to.
■Formulate effective advertising and public relations strategies to optimize the exposure of brands in the most cost effective way and ensure they are executed in line with desired standard and direction.
■Develop local media and creative campaigns for the brands.
■Establish and maintain good rapport with appointed advertising agencies, media owners, suppliers.
■Ensure that production such as point-of-sale materials, packaging, and brand stationery are produced in line with established image and standards.
SALES & OPERATIONS
o Sales Turnover & Brand Ranking in Departmental Stores
o Counter & Space Negotiation
o Stock Management
o Sales Budget
o Collateral Budget
o Staff Motivation & Training
■Ensure that committed departmental store targets and overall sales targets are achieved.
■Negotiate with store owners for good animation areas and promotional programs.
■Ensure that marketing programs are effectively communicated to the sales team and the necessary logistics are well managed.
■Meet with the sales team regularly to monitor their sales achievement and motivational level.
■Motivate the distribution channels through exciting joint programs, incentives, sales ideas, etc. to ensure that we are accorded preferred status.
■Forecast sufficient selling stocks, testers, POS materials and samples for each promotion.
■Review average sale of the brand and plan purchases accordingly. Slow moving merchandise should be kept to the absolute minimum.
■Ensure stock holding is maintained at the correct level to maximize sales and ensure that merchandise is distributed effectively to meet sales demand.
■Take quick action on slow moving or dead stock. Stock holding should be kept to 60 days.
SALES, FINANCE, P&L
■Prepare and establish annual sales targets and plans for each brand for Management approval prior to start of financial year.
■Ensure approved sales targets are achieved.
■Determine operating and expense budgets for all brands and ensure that such budgets are effectively managed. A&P budget should normally be kept within budget.
■Ensure general costs of carrying out brand management/operations are minimized and profits are maximized effectively.
■Ensure that budgeted product contribution is kept for each brand
■Prepare internal and principal budgets based on company and brand directions taking into account product contributions.
MANAGEMENT REPORTING & OTHERS
■Provide GM/BM with timely, accurate and regular business progress reports.
■Provide also updated and accurate information of general market trends and competitors’ activities for decision making and business development.
■Able to react to change productively and handle other essential tasks as assigned.
■To be the service key trade accounts on designated trade partners. Ensure that overall store efficiency in terms of returns per square foot are kept through brand and corporate promotions
Recruitment Privacy Notice
By proceeding with your application, you confirm that you have read LUXASIA's recruitment privacy notice [https://www.luxasia.com/recruitment-privacy-notice/] and consent to the LUXASIA group collecting, processing and disclosing your personal data for purposes specified in the notice.
*지원 시 한국어 이력서 제출 필수!!*
[담당업무]
PROJECT MANAGEMENT
- 온/오프라인 이벤트 현장 운영
- 소비자 니즈를 파악하여 이벤트 기획
- 프로젝트 관련 협력 업체 커뮤니케이션
[자격요건]
- K-CULTURE 의 이해도가 높으신 분
- 문제 해결능력이 뛰어나신 분
- 관련 직무의 경험이 있으신 분
- 변화가 두렵지 않고 도전의식이 뛰어나신 분
- 한국어로 업무 소통 능력 있으신 분
[우대사항]
- 한국어(TOPIK) 5급 이상
- 관련 업무 경험자
[채용절차]
- 서류전형 → 1차 전화 인터뷰 → 2차 대면 인터뷰 →최종합격
※절차는 변경될 수 있습니다.
[지원 시 주의사항]
- 3개월의 수습 기간이 있습니다.(수습 기간 동일 급여와 복리후생 보장)
- 한국어 이력서 무조건 첨부해주세요.
[참고사항]
- 서류 합격자에 한해 연락 드립니다.
- 본 채용은 상시 진행으로 우수 인재 채용 시 마감될 수 있습니다.
- 사무실 주소 변경될 수 있으니 참고해주시기 바랍니다.
**此職位需具備藝人經紀相關經驗才能應徵喔!!**
[工作內容]
1. 負責藝人日常行程安排與全方位管理
2. 現場藝人照顧與突發狀況應對
3. 藝人對外公關聯繫與媒體窗口對接
4. 藝人參與企劃案、廣告合作等相關業務推進與談判
5. 協助藝人品牌價值管理與形象策略發展
[具備條件](加分條件)
1. 喜愛與人溝通、應變能力強
2. 需熟悉韓國及台灣演藝圈運作與產業動態
3. 擁有責任感與細心特質,能獨立處理問題
4. 擁有駕照、可配合外勤與不定時工時者
5. 具備韓文能力者優先考量
[업무 내용]
• 아티스트의 일상 일정 및 전반적인 관리
• 현장 아티스트 케어 및 돌발 상황 대응
• 외부 PR 및 미디어 응대
• 기획안 및 광고 제안 진행
• 브랜드 가치 및 이미지 전략 개발 지원
[자격 요건]
• 아티스트 매니지먼트 경력 보유
• 커뮤니케이션 능력과 유연한 대처 가능자
• 한국과 대만 연예 산업 전반에 대한 이해도 높은 자
• 책임감 있고 세심하며 문제 해결 능력 보유
• 운전 가능 / 외근 및 유동 근무시간 대응 가능자
• 한국어 가능자 우대