Summary
The main responsibility of the Marketing Communication Employee is to develop video assets for better communication, including external and internal for the company, safeguard the Scania brand and ensure the relevancy and consistency of messages towards the selected target groups.
Key Responsibilities
1. Deliver Marketing Communications
· Independently create and deliver engaging video content that powerfully showcases our brand and products to captivate and connect with the public.
· Execute the marketing communication plan to increase brand awareness and consideration, ensuring effective implementation, follow-up, and alignment with sales and service goals.
2. Drive Digital Communication
· Lead digital innovation by developing active content strategies across social media, search, web, and mobile, maximizing reach while reducing printed material waste.
· Manage official website and leverage digital tools to automate lead generation, enhance customer experience, and support sales and service operations.
3. Sustainability Brand Building
· Strengthen Scania’s position as a leader in sustainable transport through creative storytelling and communication initiatives that highlight Ecolution and sustainability efforts.
· Build and maintain positive relationships with key stakeholders (ex: media, government, municipalities, customer’s customer) to elevate brand trust and advocacy.
SOBO Design 淞泊創意設計
We are aiming at provide you with more.
我們是資訊服務公司服務對象為國內金融行業(金控,銀行,保險,證券,投信投顧,期貨...等)業務性質包含Website design, UI Design, Graphic design, APP design, Internet service, OA system.
[工作內容]
1.需求蒐集與分析
2.專案規格整理與確認
3.執行部門溝通與進度控管
4.製作物可參考我們官網 https://sobo.tw/category/website/
[職務需求]
1.曾於 網站系統開發公司任職 之經驗
2.有耐心熟悉金融業商業行為 domain know how
應聘者請務必提供上述項目1之執行經驗內容描述