About the role...
We’re seeking a Senior PR Manager to shape and uphold a consistent and influential public image for ALP by effectively communicating our key values, messaging, achievements, thought leadership, and perspectives to external audiences. In this role, you will serve as a key point of contact for media and public inquiries, coordinate park tour visits, pitch compelling stories to the press, develop media kits, and orchestrate high-impact press conferences.
As the Senior PR Manager, you will collaborate closely with the CEO and key stakeholders across Taiwan and Southeast Asia (SEA) to design and deliver integrated, multi-channel PR strategies that elevate ALP’s brand presence and unlock strategic business opportunities.
If you’re a seasoned PR professional with a passion for crafting impactful narratives, exceptional organizational and communication skills, and the ability to thrive in a dynamic, fast-paced environment, we invite you to seize this exciting leadership opportunity.
What you will do...
Design and execute sophisticated communication strategies to enhance ALP’s corporate image, drive brand equity, and create business growth opportunities.
Lead the ideation, planning, and execution of innovative and strategic PR campaigns that amplify ALP’s key initiatives and milestones.
Identify and secure high-profile corporate speaking engagements and award opportunities to elevate ALP’s story and influence.
Oversee agency partners to ensure seamless planning and execution of PR campaigns aligned with overarching communication goals.
Build and nurture strategic relationships with local and global media, industry influencers, and communication peers to deliver positive, impactful outcomes.
Partner with the in-house legal team to manage contract negotiations and ensure successful fulfillment with external collaborators.
Who you are...
A visionary and strategic leader with a proven ability to deliver exceptional results independently in a high-pressure, fast-paced setting.
A meticulous problem-solver who responds swiftly and uncovers solutions even in challenging situations where others might falter.
A compelling and energetic storyteller with a talent for forging strong connections and inspiring those around you.
A trusted and resourceful professional who supports and uplifts team members while serving as a reliable hub of knowledge.
Your Profile:
1. Bachelor’s degree or above in Political Science, Law, Public Administration, Communications, or related fields.
2. Minimum 5 years of experience in government relations, or public affairs, preferably in the renewable energy or infrastructure sector.
3. Solid understanding of Taiwan’s government structure and policy-making processes related to energy or environmental issues.
4. Strong stakeholder engagement and relationship-building skills, particularly with government authorities and industry associations.
5. Excellent communication, coordination, and presentation abilities.
6. Fluent in both Chinese and English, with strong report writing and document drafting skills.
Job Description (includes, but not limited to the following):
1. Monitor and analyze energy-related policies, laws, and regulations; evaluate how they might affect the company and suggest strategies to respond.
2. Write official letters, position statements, and presentation materials for communication with government authorities and industry associations.
3. Take part in government consultations, public hearings, and local stakeholder meetings to protect the company’s interests.
4. Help with advocacy efforts by building and maintaining strong relationships with key government officials and public sector partners.
5. Track risks related to policy or government changes; regularly update company leadership and give strategic advice.
6. Support the company’s government communication efforts and help increase its visibility and reputation in the public sector.
Coupang is reimagining the shopping experience with the goal of wowing each customer from the instant they open the Coupang app to the moment an order is delivered to their door.
Our services in Taiwan include “Rocket Delivery” which offers next-day delivery for a wide selection of items at affordable prices, “Rocket Oversea” which offers free international delivery on millions of best-selling products from Korea, the U.S., and beyond.
We are looking for talents to help us lead Coupang’s expansion in Taiwan. This is an exceptional opportunity to become a part of Coupang’s growth in Taiwan and create a world where our customers wonder, “How did I ever live without Coupang?”
Position : Public Relation Specialist
We are seeking an experienced PR specialist to join our team. The ideal candidate will have a strong background in public relations, substantial experience with media, and the capability to effectively plan and execute external-facing events.
What will you do?
Build and maintain relationships with media outlet across Print, TV and digital.
Monitor media coverage and manage crisis communications as needed.
Prepare briefing materials, reports, and presentations for meetings and events with external stakeholders.
Plan, coordinate, and execute events, including conferences, stakeholder meetings, and industry conferences.
Collaborate with internal teams and external agencies to ensure seamless event execution.
Develop event materials, including agendas, invitations, and promotional content.
Manage event logistics, including venue selection, vendor coordination, and budget management.
Coordinate with external agencies and consultants as necessary.
Experience handling social media channels and product relevant social media content.
Experience in budget planning, management, and consolidation.
Essential Qualifications
5+ years of experience in Public Relations
Proven track record of managing PR campaigns and media relations.
Demonstrated experience in planning and executing events with internal and external stakeholders.
Experience in a publicly - listed global company (preferably a US-listed company )
Ability to collaborate with various teams across the company
High proficiency in English
Preferred Skills
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Recruitment Process
Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer
The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.
Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.
Things to Consider
This job posting may be closed prior to the stated end date for application if all openings are filled.
Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process.
Coupang does not discriminate against disabled applicants or those with veteran status. We are proud to offer equal opportunities for all applicants.
Equal Opportunities for All
Coupang is an equal opportunity employer. Our unprecedented success could not be possible without the valuable inputs of our globally diverse team.