MARKETING CREATIVITY
Overview:
• 360 Marketing plan execution
• A & P control
• Product launches
• Trade Promotion schedules , planning and execution
• Principals' relationship & communication
• Development of distribution channels
• Visual Merchandising
• Ensure that production such as point-of-sale materials, packaging, and brand
stationery are produced in line with established image and standards.
SALES & OPERATIONS
Overview:
• Sales Turnover & Brand Ranking in Departmental Stores
• Stock Management
• Daily administration
• Monthly PO issue, product information creation in SAP system, product Chinese
label preparation, DOH & advertising application.
Key Success Factors:
• Timely accomplish projects and Marketing plan
• High quality Media plan including media buying, digital and PR execution is a
plus
• New product launch plan and sales result, budget control
• Detail oriented
Recruitment Privacy Notice
By proceeding with your application, you confirm that you have read LUXASIA's recru
Summary
The main responsibility of the Marketing Communication Employee is to develop video assets for better communication, including external and internal for the company, safeguard the Scania brand and ensure the relevancy and consistency of messages towards the selected target groups.
Key Responsibilities
1. Deliver Marketing Communications
· Independently create and deliver engaging video content that powerfully showcases our brand and products to captivate and connect with the public.
· Execute the marketing communication plan to increase brand awareness and consideration, ensuring effective implementation, follow-up, and alignment with sales and service goals.
2. Drive Digital Communication
· Lead digital innovation by developing active content strategies across social media, search, web, and mobile, maximizing reach while reducing printed material waste.
· Manage official website and leverage digital tools to automate lead generation, enhance customer experience, and support sales and service operations.
3. Sustainability Brand Building
· Strengthen Scania’s position as a leader in sustainable transport through creative storytelling and communication initiatives that highlight Ecolution and sustainability efforts.
· Build and maintain positive relationships with key stakeholders (ex: media, government, municipalities, customer’s customer) to elevate brand trust and advocacy.