新北市土城區6年以上大學以上
We are looking for a passionate marketer to join us!
We are seeking a skilled Content Marketing Senior Specialist with expertise in content marketing across diverse channels and a strong capability in video planning. You will play a key role in crafting an exceptional user experience that captivates our audience, generates demand, and strengthens brand loyalty. You will also collaborate with team members to develop functional and strategic content, contributing high-quality articles, documents, and video assets. This role is based at Apacer Headquarters in Taipei, Taiwan, and will support our global sales offices.
Roles and Responsibilities
• Develop comprehensive content marketing strategies with clear short-term and long-term objectives, identifying the most effective methods for brand success.
• Leverage analytics tools to evaluate the performance of content marketing efforts, refining strategies and tactics as necessary to achieve established goals.
• Collaborate with internal teams and external partners to plan, script, produce, and distribute high-quality videos along with other engaging content such as whitepapers, case studies, brochures, social media posts, and digital content.
• Continuously monitor industry trends, best practices, and competitor activities to enhance content impact, particularly in video formats and visual storytelling.
• Establish and maintain an editorial calendar, ensuring the timely completion of all projects, including video campaigns.
• Generate creative ideas to enhance customer engagement and brand loyalty, with a strong emphasis on visual and video-driven content.
• Serve as the digital presence coordinator, overseeing the management of social media and online campaigns to optimize both written and video content for maximum communication effectiveness.
• Share successful practices from proven campaigns, replicating success factors to boost customer and brand engagement and drive long-term success.
Basic Qualifications
• Bachelor’s degree in English, Communications, Journalism, Marketing, or a related field; a master’s degree or higher is a plus.
• A minimum of 6 years of experience in content marketing, including English content/blog/technical document writing or a related role is preferred; a writing portfolio is required.
• Strong capability in video planning, scriptwriting, and coordination with production teams.
• Exceptional English writing and editing skills, with strong attention to detail and storytelling.
• Strong expertise and hands-on experience in social media and other content creation platforms.
• Excellent project management and communication skills; bold and creative thinking is encouraged.