• 日常社群行銷能力及擅長跨部門溝通協調
• 線上活動及線下實體行銷活動策劃
• 熟悉社群媒體平台更新及數位廣告操作投放
• 官方網站、粉絲團管理、網路商城管理,活動規劃與執行
• 具備數據分析能力,並能有效提出優化策略及效益評估
• 具備中英文文案撰寫能力
Responsibilities for Digital Marketing
• Analyze digital data to draw key recommendations around website optimization
• Conduct social media audits to ensure best practices are being used
• Maintain digital dashboard of several different accounts
• Coordinate with sales team to create marketing campaigns
• Prepare emails to send out to customers
• Monitor key online marketing metrics to track success
• Create and maintain online listings across e-commerce platforms
• Ensure that the brand message is consistent
Qualifications for Digital Marketing
• 2+ Years of Experience in Digital Marketing
• Fluent in English speaking and writing
• Bachelor's degree in marketing or business
• Knowledge of video and picture editing software such as Adobe
• Capable of management and coordination for multiple projects at the same time
• Attention to detail
• Full understanding of all social media platforms
• Problem solving skills
• Knowledge of content management systems
Operations
Need to be responsible for the EC sales performance, margin, discount, sell-through, etc.
Merchandising
1.To oversee schedule the preparation of all the products on half.
2.Deal with and organize all analysis reports of EC sales, budgets, etc. related to merchandising needs.
3.To coordinate and liaise the logistics of goods distribution between warehouse and EC customers.
4.Fully understanding of customers need on products and liaise closely with MD colleagues.
5.To assist in Customer service and liaise closely with Bauzun.
6.Well control on return rate and transportation fee.
Marketing
1.To plan the marketing events on official online. Strategy for Promotion and discount activities.
2.Banner propose to Bauzun.
3.Advertisement arrangement to push sales
4.Liaise closely with MD colleagues for hero products to push sales.
5.To monitor all the maintenance and explanation for Official Online with Bauzun.
Stock
To oversee the whole process of the stock transportation and logistics with
WH.
1.To review stock & budget report regularly and make a proper action to control the stock.
2.To manage the stock replenishment to each online channel periodically
3.To assist in the management of return and damaged goods.
Accounting and IT Dept.
To oversee and assist in all the payments between Finance dept and Bauzun.