We are novium, a Taiwan-based product design company.
Our brand spirit revolves around embracing challenges and exploring the unknown. We are drawn to the excitement of creating unprecedented products. Through continuous exploration and experimentation, we strive to deliver innovative and refined designs, offering our customers refreshing and unique choices.
While our brand's current focus is primarily on pens, novium's future is not limited to this category. We are eager to explore any products that align with our brand philosophy, aiming to launch 1-2 new products each year.
Over 90% of novium's sales come from overseas markets. We work with distributors in multiple countries and operate our own website and Amazon stores in Europe and North America. Since launching our first Hoverpen in 2018, our revenue has doubled annually, with enough sales volume to stack over 70 Taipei 101 skyscrapers! In 2024, we achieved a remarkable annual revenue of 270 million TWD.
Our brand's growth is driven by insights gained through long-term DTC (Direct-to-Consumer) sales and collaborations with international distributors to validate market preferences. A significant portion of our revenue and profits come from our North American Amazon storefront, launched in 2021. Given this success, we are highly optimistic about the future of our U.S. website. We are seeking capable and like-minded partners to join us in elevating Taiwanese craftsmanship to an even greater global stage.
novium U.S. website: https://noviumdesign.com
novium North America Amazon Store: https://reurl.cc/Z9GqAV
CEO’s Cross-Border E-Commerce Lecture: https://youtu.be/SdWXondJ3sg?si=_LAYI2KJyAXg3BgS
■ About the Role
As Growth Marketing Manager at Novium, you will spearhead the creative development for influencer collaborations, digital ad campaigns, and major seasonal promotions. Your work will shape visual and written materials that resonate with our U.S. audience and drive measurable returns.
■ What You’ll Do
● Influencer Campaign Leadership
- Develop campaign concepts and themes tailored to U.S. influencers
- Collaborate with design and video teams to produce on-brand images and clips
- Manage timelines, deliverables, and performance tracking
● Paid-Media Creative Development
- Own the creative brief process for Meta and Google ads
- Guide asset creation from mock-up to final production
- Ensure all visuals and messaging align with Novium’s luxury, space-inspired identity
● Copywriting & Messaging
- Craft clear, compelling headlines, taglines, and marketing copy
- Provide messaging frameworks that sharpen our customer personas
● Seasonal Sales Campaign Support
- Plan and oversee creative materials for Father’s Day, Black Friday, and Xmas
- Work with e-commerce to review ROAS, click-through, and conversion metrics and
drive post-campaign optimizations
■ Who You Are
● Experience: Minimum 3 years in B2C marketing with a focus on creative campaign execution
● Skills:
- Native-level English writing and storytelling
- Proficiency in Canva or equivalent
- Strong project management and cross-functional collaboration
- Creative thinker who can translate concepts into storyboards and visuals
● Nice to Have:
- Mandarin proficiency to support coordination
- Familiarity with performance-marketing KPIs and reporting
Job Description:
We are seeking a passionate and creative individual who is enthusiastic about social media marketing and community management. Join our marketing team to create viral content and build strong brand presence.
Key Responsibilities:
1.Manage and grow our company's social media platforms (IG/FB/TikTok/YouTube/Twitch/Xiaohongshu, etc.)
2.Develop and execute social media content strategies (copywriting, scripting, filming, editing)
3.Analyze social media metrics, track traffic and conversion performance, and continuously optimize results
4.Assist in brand collaboration negotiations and promotional campaign planning/execution
5.Collaborate with design, photography, and advertising teams to create trending content
Our Ideal Candidate:
1.Proficient in multi-platform social media operations (IG/TikTok/YouTube/Xiaohongshu, etc.)
2.Skilled in copywriting, short-form video production, and community engagement
3.Sensitive to trends and hot topics, capable of leveraging trends to create buzz
4.Creative and execution-oriented, willing to experiment with new themes and styles
5.Personal account management experience or portfolio is highly preferred - we want to see your unique style!
Company provides customized styling and shooting resources - whether it's fashion outfits, shooting props or backgrounds, we help you build a stage to showcase your personal brand
Comprehensive training and resources provided to help you grow from "content creator" to "social media brand strategist"
【Job Description】
Influencer Development and Partnership Management
- Develop and maintain collaborations with KOLs and streamers in the Asia-Pacific and European/American markets, establishing long-term partnerships.
- Lead partnership discussions, ensuring smooth cooperation and achievement of the set KPI goals.
- Coordinate internal and external resources to drive project progress.
- Use data analysis to assess partnership effectiveness and provide optimization suggestions to enhance marketing results.
【Required Qualifications】
- Fluent in English: Able to communicate fluently in both spoken and written forms with international partners, influencers, and their agencies, ensuring smooth collaboration.
- Familiar with major social media platforms and have a deep understanding of collaboration models with streamers.
- Skilled at working with internal teams and external partners.
- Experience in influencer collaboration, social media marketing, or digital marketing is preferred.
【工作內容】
網紅開發與合作管理
- 開發並維護亞太與歐美市場KOL直播主合作,建立長期合作關係。
- 合作洽談,確保合作順利落實並達成預定的KPI目標。
- 協調內外部資源,推動專案進展。
- 運用數據分析評估評估合作成效,提出優化建議以提升行銷成效。
【必備條件】
- 英語流利:能夠流利地與國際合作夥伴、網紅及其經紀公司進行口語與書面溝通,確保合作無障礙。
- 熟悉主流社群平台,並對直播主的合作模式有深入了解。
- 擅長與內部團隊及外部合作夥伴協作。
- 具備網紅合作、社群行銷或數位行銷相關工作經驗者優先。