We are looking for a senior PR Executive who will be in charge of AllSaints and John Varvatos Taiwan.
Mission includes:
- A mature and strategic thinker with strong ownership in planning, executing, and managing media, KOL, and celebrity relations to maximize brand exposure and credibility.
- Assist the PR Manager in planning, coordinating, and executing PR and CRM events, from small-scale activation to large brand experiences.
- Manage PR sample requests and showroom operations, ensuring smooth coordination, inventory tracking, and timely returns.
- Prepare and compile weekly and monthly PR reports to evaluate campaign performance and media coverage effectiveness.
- Coordinate the preparation and distribution of press releases and PR assets, ensuring alignment with brand messaging, tone, and timelines.
- Assist in planning and organizing social media content schedules (AllSaints / JV), in close collaboration with internal marketing and digital teams.
- Provide support for ad hoc PR and marketing tasks as needed, demonstrating flexibility, attention to detail, and a proactive attitude.
1. Support PR Manager to develop brand and product communication strategies and 360゜communication plan
2. Support media plan and execution.
3. PR Activities planning and execution
4. Editorial preparation/ media request
5. Maintain strong relationship with the press/ KOL and achieve exposure targets and objectives
5. Digital PR plan and execution
6. Social media (FB & LINE O/A) management and execution.
7. Maintain the files of PR exposure / documents.