主要職責
• 業務成長:透過新客戶開發推動 AFH(Away From Home,非家庭通路)業務的拓展。
• 策略規劃與執行:制定並落實以銷售量成長及顧客滿意度為優先的業務開發策略。
• 直營銷售:建立針對關鍵潛在客戶的直營銷售模式。
• 市場研究與情報:進行深入市場分析,發掘額外的商機。
• 客戶接觸:安排並主導與潛在客戶的商務會議,有效呈現公司解決方案與服務。
• 合約談判:與客戶進行合約談判,確保雙方互利並符合公司與法律規範。
• 銷售追蹤與報告:使用相關工具,準確維護銷售活動、銷售量預測與客戶互動紀錄。
• 關係管理:與新舊客戶建立並維持長期合作關係,以促進忠誠度與持續合作。
• 跨部門合作:與業務、行銷及營運團隊緊密合作,使業務策略符合客戶需求。
• 績效回報:定期向高階管理層提供業務開發進度、銷售績效及市場洞察。
Key Responsibilities
1. Grow AFH (Away From Home) business via new customer development
2. Develop and Implement Strategies:Create and execute business development strategies that prioritize volume growth and customer satisfaction.
3. Develop direct sales model for key potential customers
4. Market Research: Conduct thorough market intelligent to identify market opportunities of incremental.
5. Client Engagement: Arrange and lead business meetings with prospective clients, presenting the business solution and services effectively.
6. Contract Term Negotiation: Negotiate contracts with clients, ensuring mutually beneficial terms while adhering to legal guidelines.
7. Sales Tracking: Maintain accurate records of sales activities, volume forecasts, and client interactions using related tools.
8. Relationship Management: Build and sustain long-term relationships with new and existing clients to foster loyalty and repeat business.
9. Team Collaboration: Work closely with sales team, marketing, and operations teams to align business strategies with client expectations.
10. Performance Reporting: Provide regular updates on business development activities, sales performance, and market insights to senior management.