-協助產品組合的 全流程管理,從概念發想、供應商開發、引進台灣市場到後續支持。
-與國際供應商 密切合作,蒐集產品資訊、樣品與相關文件。
-與法規與品質團隊 協作,確保所有產品符合台灣市場的合規與法規標準。
-與通路行銷與業務團隊合作,規劃上市計畫、產品故事及市場推廣策略。
-進行市場調查與競品分析,掌握市場趨勢、消費需求與創新機會。
-追蹤產品表現,蒐集市場與客戶回饋,提出改善或產品汰換 建議。
-維護完整且最新的產品文件,包括規格、定價與相關資料。
• Assist in the end-to-end management of the product portfolio—from ideation and sourcing to local market launch and ongoing support.
• Collaborate closely with international/local suppliers to gather product information, samples, and documentation.
• Work with regulatory and quality teams to ensure all products meet local compliance standards.
• Partner with the marketing and sales teams to develop launch plans, product stories, and go-to-market strategies.
• Conduct market research to identify trends, market needs, and competitive insights for innovation and positioning.
• Monitor product performance, gather feedback, and recommend improvements or rationalization.
• Maintain accurate and up-to-date product documentation, including specifications and pricing.
Education, Experiences and Skills
• Thrive under pressure and are not afraid to step in to support big cross-functional initiatives.
• 3+ years of experience in Product Management, or related marketing field.
• Education (BA in Marketing, Food Science, or equivalent/related field).
• Knowledge of marketing concepts
• Food Industrial background is plus
Functional Technical Competencies
• Flexible and results oriented
• The ability to think critically, innovate, and solve challenging problems.
• Excellent analytical skills
• Well organized with strong executional skills including demonstrated initiative in problem solving
• Good team player with strong communication skills
• Strong use of PC and related software
• Fluent English both written and spoken